Commonplace Log | 01 Dec 2022
A thought I had tonight about the nature of Echo Chambers and their effect on society.
"The Commonplace Log" is a dailyish collection of thoughts and valuable things that I pick up from throughout the day that you should probably know about. I try to help you live a better life, for yourself and within your community
Much has been said about how we are unceremoniously shuttled into echo chambers by our corporate overlords.
And that is certainly true.
But there is another piece that is missing from this picture.
Everywhere we look, it seems like the norm to be radicalized in one way or another. It’s nearly a miracle to find anyone who is entirely lukewarm in their perception of society.
The funny thing about this is that this is entirely by design.
I've had a life in marketing, entertainment, and the IC. So I’ve gotten to understand the inner machinations of our media systems pretty well. As I’ve come to understand it, the reason is quite simple:
The radicalized engage and repost more of their content.
This earns the machine more money.
Am I suggesting we've been duped?
I dunno.
Personally, I would suggest that the machine created a golem.